As a connectivity partner, you are the connection between guests and properties. As a result, you’re a key player in encouraging your property partners to improve their page and their guest messaging.
In exchange, you’ll have the chance to earn more points in the Connectivity Partner Programme. The more of your properties take certain actions, the more points you’ll earn. As you progress up the programme, you’ll get more rewards. You can unlock benefits like invitations to Booking.com’s events and tech sessions, and even extra promotion for your company.
Besides earning you points, all the tips and tricks we’ll send you will help to streamline your properties’ businesses – something that will ultimately benefit guests, properties and connectivity partners like you.
To help you explain each peak season opportunity to your properties, we’ve created some guides. Our materials are just guides – feel free to get creative!
- After attending a Booking.com webinar, one of our US-based connectivity partners contacted their properties to promote a range of opportunities – including improving their page and joining the Genius programme. The result? Three times the number of implemented opportunities, meaning more bookings for their properties, and seven more points for them.
- One of our European partners sent their properties an email that promoted opportunities to increase revenue by adding availability. Within a week, the number of implemented opportunities doubled – as did the partner’s score in the programme.
- Another of our US-based partners contacted their properties by email to help improve their pages on Booking.com – and in turn, their conversion. Following the email blast, the implementation of these opportunities doubled.
These points brought these Connectivity Partners closer to the next level of benefits, including invitations to Booking.com’s regional events.
Download and read the manual below to get started.